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Scratch Holograms
Process | Over Printing | Types | Features
Advantage | Variable Information | Applications

Scratch holograms are widely used today by industries for promotional and security purposes. Scratch hologram are used today instead of the usual gray latex scratch-off panels on discount coupons, telephone top-up cards etc. In other words, holograms are used to hide sensitive data like codes, numbers etc. by adding a coat of holographic material on the surface. By incorporating holograms onto the scratch surface, the cards are made more secure. Also known as scratchograms, these holograms with scratch coating make use of the latest techniques and technologies, thus making it impossible for counterfeiters to create fake products or forge documents. These holograms add more value to your promotions and security. The design of scratch hologram is available as standard or a special custom hologram unique to customer.

Scratch Holograms


Process of Making Scratch Holograms

Special laminating techniques and film preparation are used to layer a holographic visual barrier over pre-paid card 'PIN' numbers to prevent the scratching, PIN theft and re-coating of scratch cards. It scratches off cleanly and easily and hence there is no danger of the underlying data being destroyed. The end result provides a highly visual means of differentiation in this highly competitive market. It becomes imperative to incorporate machine readable elements in any holographic security system because of the homogeneous appearance of most embossed scratch holograms.


Over Printing

Numbers and letters can be overprinted on scratch holograms in sequence, which is a good way to control inventory, track product, etc. They can be printed by using special ink like inkjet printing or by LASER printing. Micro text or micro image is also printed on scratch Hologram. In some cases, they are invisible to naked eyes and a magnifying glass is used to see a picture or read a text.

Over Printing


Types of Holographic Scratch Cards

  • Holographic Label Scratch-Off: This can be applied onto the card manually or automatically by application machine.

  • Hologram Hot Stamping Foil Scratch-off: This can be applied onto the card using hot stamping machine.


Features of Scratch Holograms

  • Easy and clean scratch.
  • Authentication owing to the holographic image.
  • Multiple security features available.
  • Protection against alteration owing to the substrates used which are destroyed in case of any attempt to remove.

An Example: The PIN code in the following figure is covered by a holographic image. After the hologram coating is scratched by nail or a coin, the PIN code on the card is viewable.
scratch holograms



Advantage of Scratch Holograms

Scratch holograms are today preferred for the sole reason that they are tamper evident themselves, which ensures that they cannot be peeled off from your substrate and re-pasted on another counterfeit product or voucher.


Variable Information on Scratch Holograms

Such holograms carry any kind of variable Information under the scratch coat such as:
  • Promotional Catch Lines
  • Multi Digit Sequential Numbering
  • Company Logos
  • Batch Number
  • Date of Manufacturing


Applications of Scratch Holograms

Scratch holograms are used for security and promotional purpose. They are used to cover pin codes or password used in
  • Mobile Cards
  • Banking Cards
  • Discount Coupons
  • Mobile Card
  • Member Shipment Card
  • Lottery Card
  • Ticket
  • Bank Document
  • Gift Coupons
  • Telephone Cards
  • Pre-paid Card
  • Promotion Coupon


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